EPISODE 8
Coca-Cola & Amazon's Strategic Moves: Ansoff Matrix Explained
All of the leaders at top companies, like Amazon and Coca-Cola, use strategic planning and market development tools to fuel growth and scale their businesses. Powerful tools like Ansoff Matrix and SPAR. In this episode, we'll show you how to use these tools demonstrating how to apply them with real-world business case studies.
DOWNLOAD THE MODELS FROM THIS EPISODE
Ansoff Matrix
The strategic tool for business growth opportunities.
SPAR
Drive strategic decision-making for business growth.
Plan On a Page
Strategic visualization to guide business planning and execution.
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COVERED IN THIS EPISODE
✔ How Do I Grow My Business At Scale?
✔ Ansoff Matrix Model (Igor Ansoff)
✔ Strategic Planning: Products/Services In New And Existing Markets
✔ Increase Sales of Existing Products In Existing Markets
✔ Product Development: Introducing New Products To Existing Markets
✔ Market Development: Expanding Reach Of Existing Products Into New Markets
✔ Diversification: High Risk, High Reward Strategy
✔ Coca-Cola Business Strategy Using Ansoff Matrix
✔ Coca-Cola Product History And Sales Growth
✔ Coca-Cola Market Development With Existing Products
✔ Coca-Cola Unique Marketing Strategy Story
✔ SPAR Model
✔ 'Plan On A Page' Waterfall Model
✔ Importance Of Graphs And Visual Learning For Business Growth
